Every business that has started a social media account to promote their business has wondered how this effort translates into profit. The truth is that no one really knows what a like, an interaction, or a view means for your …
Communicator Award Winning Websites!
Santa Fe, New Mexico, USA, May 15, 2013 – Xynergy Inc., the award-winning web development and Internet marketing solutions firm, has been recognized as a 2013 Communicator Award Winner having received three awards of distinction by the International Academy of …
E-Commerce is not E-Commerce is not E-Commerce
So much has been written about E-Commerce. Unfortunately the term is so broad that it is almost meaningless. It can span from something as huge as Amazon.com‘s worldwide order fulfillment process to a blog site selling an ebook for downloading. When …
DoubleTree by Hilton Partners with Google to Launch YouTube Channel
The DoubleTree recently launched “DTour,” a collaborative YouTube channel that allows travelers to post their photos and videos from social media platforms directly to DTour. Users can select the location of a DoubleTree on the interactive map and upload photos, …
6 Goals for Your Mobile Site
With the rise of popularity of mobile devices it is very important to have a user-optimized mobile website that meets several key goals. Simple Design – Do not replicate your complex non-mobile website because the formatting will be incorrect when …
Why Content Marketing Sells
Content Marketing is a clever way to connect your brand to customers without trying to sell your product. By using content marketing you can build your brand without having to shamelessly promote yourself. Content marketing seamlessly integrates with content that …
2013 The Mobile Year
If you are in any doubt about the value of having a mobile component for your website, the fact that Facebook is throwing its full weight behind mobile should set that to rest. It makes a lot of sense, and …
Xynergy Employee Gwen Goldsmith’s Photo Featured on the Cover of ABQArts’ March Issue
Gwen Goldsmith, working on Business Development and Sales @ Xynergy, is what many might call a “Renaissance Woman”. A professional actor, a writer, and a jewelry designer, Gwen is always looking for creative outlets to keep her inspired. When asked …
CEO of Xynergy, Jennifer Martin, named Local Legend in Pacheco’s “Legendary Locals of Santa Fe”
Xynergy has been building websites and specializing in Internet marketing across a variety of industries, non-profits, and state and local government agencies since 1994. Our clients range from California to Europe and Africa. Our CEO, Jennifer Martin, was a pioneer …
The Real Motivation behind Facebook’s Gifts
Social media is enormously popular all around the world. The companies behind these free social sharing sites are beginning to find new ways to monetize their popularity. Social media giants have invaded everyday life and social networks have become sources …
